About 1xBet

1xBet provides a reliable sports betting and online casino gaming environment for users in Korea. Backed by extensive coverage of sports and events, as well as state-of-the-art security systems, it ensures the safety of user accounts and personal information. Key features for Korean users include:

• Sports and Event Coverage: Offers coverage of over 60 sports and thousands of daily events, including matches from major domestic and international leagues such as the K-League;
• Account Security: Utilizes SSL encryption technology to ensure the secure handling of users’ personal and financial data;
• Mobile App: Dedicated apps for both Android and iOS devices allow users to access key features such as betting, casino games, and deposits/withdrawals;
• Diverse Payment Methods: Supports payment options commonly used in Korea and enables fast deposits and withdrawals;
• Live Betting: Allows users to place bets based on real-time odds updates while matches are in progress.

1xBet was founded in Russia in 2007 by Sergei Karshakov. The company’s official headquarters is located in Nicosia, Cyprus, and it holds a license (No. 8048/JAZ) issued by the Curaçao gambling regulatory authority. Since its inception, 1xBet has grown into a major online betting platform offering over 400,000 events worldwide each month and currently operates in more than 50 countries.

Brand Growth Strategy

1xBet has actively utilized global sports sponsorships and partnerships to increase brand awareness. Through official partnerships with world-renowned football clubs such as FC Barcelona (Spain) and Napoli (Italy), as well as sponsorship of sports events across Africa, Asia, and Europe, it has strengthened its presence in international markets. This investment strategy has contributed to enhancing both the platform’s credibility and global recognition.

1xBet has continuously enhanced its platform’s credibility and brand value through official partnerships with major sports clubs and organizations worldwide. Listed below are some of 1xBet’s key official partners and brand ambassadors.

• FC Barcelona: A prestigious club in the Spanish La Liga; 1xBet has signed a sponsorship agreement as its official betting partner;
• SSC Napoli: A club in the Italian Serie A; it maintains an official sponsorship agreement with 1xBet;
• CAF (Confederation of African Football): 1xBet maintains a partnership as an official partner for major football tournaments across the African continent;
• UFC (Ultimate Fighting Championship): The world’s largest mixed martial arts organization; 1xBet is its official betting partner;
• William Nile: Serves as a 1xBet brand ambassador and participates in the brand’s global campaigns.

1xBet offers Korean users over 60 sports and thousands of daily events, featuring extensive betting options for major domestic and international leagues and tournaments. Below is a list of sports that are particularly popular in Korea.

• Soccer: Major domestic and international leagues including the K-League, UEFA Champions League, and English Premier League;
• Basketball: Domestic and international leagues such as the KBL (Korean Basketball League) and NBA;
• Baseball: Major professional games including the KBO League and MLB;
• Volleyball: V-League and international volleyball tournaments;
• Tennis: ATP and WTA tours and Grand Slam tournaments;
• eSports: Popular titles such as League of Legends, Overwatch, and CS2;
• Combat Sports (MMA/UFC): Major global mixed martial arts events;
• Golf: Men’s and women’s major tournaments and the PGA Tour;
• Hockey: NHL and international ice hockey tournaments;
• Handball: International handball tournaments and major European leagues.

1xBet Casino features over 7,000 games, offering Korean users a wide range of online casino content across various genres. Players can enjoy a fair and diverse gaming experience with titles from globally renowned software providers.

• Slot Machines: Thousands of titles ranging from classic slots to video slots and jackpot slots;
• Live Dealer Games: Live table games such as Baccarat, Blackjack, and Roulette hosted by real dealers;
• Baccarat: A card game particularly popular among Korean players;
• Blackjack: A classic card game featuring various rule variations;
• Roulette: Various types of Roulette, including European, American, and French versions;
• Poker: A variety of poker games such as Texas Hold’em and Caribbean Stud;
• Bingo: Bingo games featuring diverse themes and formats;
• Crash Games: Fast-paced multiplier games like Aviator;
• Virtual Sports: AI-driven sports simulations such as virtual soccer and virtual horse racing;
• Instant Games: Scratch cards and instant-win games that provide immediate results.

Under South Korean laws regarding online gambling (specifically the “Act on Special Cases Concerning the Regulation and Punishment of Speculative Acts” and the “National Sports Promotion Act”), the operation of unlicensed online betting sites within the country is restricted. 1xBet does not hold a domestic license; therefore, users are responsible for familiarizing themselves with local laws and deciding whether to use the platform. Reasons why users can trust 1xBet:

• International License: 1xBet holds an official license (No. 8048/JAZ) issued by the Curaçao gambling regulatory authority and operates in compliance with international standards;
• Data Protection: All personal information and financial transaction data are securely processed using SSL encryption technology;
• Privacy Policy: A clear privacy policy transparently outlines how user data is collected, used, and protected;
• Responsible Gaming: Features promoting responsible gaming are provided, including deposit limits, self-exclusion options, and tools for managing playtime;
• Fair Gaming Environment: Games on the platform run on software that has been verified for fairness by independent auditing agencies.

1xBet operates 24/7 customer support services throughout the year for customers worldwide, including users in South Korea. Assistance is available through the channels below for various matters such as technical inquiries, account-related questions, and deposit/withdrawal support.

• Live Chat: Instant assistance is available via the live chat feature on the official 1xBet website;
• Email: You can send inquiries to [email protected]; the typical response time is within 24 hours;
• Official Website Customer Support: Detailed information regarding common inquiries is available in the FAQ section and Help Center on the website;
• Social Media: You can check the latest announcements and event information via official social media channels.